Now that you have set up your business and put your products and services out there, you want your community to get to know you. It is important to put a face to your brand in order to attract loyal supporters. Here are tips on how to promote your business in your community. Notice the important role that custom logo poker chips can play to give your brand visibility.
Participate in a Local Event
A great way to make a good first impression is to get involved in community events such as musical festivals, fairs, and cook-offs. However, before reserving your stand, you need to verify the following:
– Whether the event will enable you to reach your target audience
– Do the organizers anticipate a good turn-out
– The sizes of available stands
If you decide to participate in the event, do remember to:
Select Memorable Freebies for Distribution
These will include branded t-shirts, mugs, and similar items. An excellent idea for giveaways is custom logo poker chips. In addition to being a reasonably priced marketing tool, they are long-lasting, and they will double up as your business card.
Poker Chip Universe will brand them with your logo and colors, giving your business the exposure it requires. Visit the Poker Chip Universe website and check out the gallery.
Maximize on Your Online Presence
It is estimated that up to 97% of customers go online in search of products and services; hence a professional website is a must. Your website will contain details about your brand and if it is set up with the necessary keywords, it will attract hits from your community.
A well-designed website will serve as an online catalog where you can display your products and run promotions
A powerful way to promote your business in the community is to list it on Google. This is a great way to gain exposure as you will get a free business profile that you can customize to make it stand out. Your listing will contain your contact details, so anyone searching for a service in your line of business will be able to locate you.
A social media presence is also invaluable. It is best to focus on only one or two social media outlets so as to make the most of your presence. Set aside time to manage your accounts on a daily basis so that the content remains fresh and current.
Community Involvement
An effective way to promote your business in the community is to give back to those in need. This will give your business a positive reputation and best of all, it will increase brand awareness.
Get your employees involved in charity events, co-sponsor events such as a charity golf tournament, and donate giveaways. A great giveaway is poker chip golf markers branded with the name of the charity that you are supporting.
Community involvement will benefit others and set you apart from other businesses. Customers appreciate organizations that assist the community. Your involvement will get people talking about you and your brand. In the process, you will get acquainted with your neighbors and that will be great for business.
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